An Innovative and Collaborative Charity Initiative
Updated: Aug 15, 2018
BKP Brings Celebration and Charity Together.
Three charity homes have additional reasons to cheer this Chinese New Year, when they received a total of RM48,000 contribution from Bukit Kiara Properties (BKP) and its business associates under an innovative and collaborative charity drive.
The three charity homes are Beautiful Gate Foundation for the Disabled, House of Joy (children home), and Rumah Caring (old folks home).
The charity drive was initiated by niche property developer, BKP, in conjunction with the celebration of The Edge Lifetime Property Achievement Award received by its Group Chairman, Dato’ Alan Tong in last November. To celebrate the recognition, BKP ran two congratulatory advertisements where its business associates could participate and share the joy of the meaningful milestone together.
“In the spirit of contributing back to society, we decided to fund all the advertising expenses, while the contribution from our business associates for the congratulatory advertisements was channeled to the three charity homes entirely,” said BKP’s Group Managing Director, Datuk NK Tong.
Close to 50 BKP business associates took part and contributed RM37,750 to the initiative. BKP topped up another RM10,250 to increase the total collection for the campaign to RM48,000. The three charity homes received RM16,000 respectively.
“We thank our business associates for their generosity. Campaign like this is important as part of our social obligation, to ensure that we continue to share and help the community especially during challenging time,” NK Tong added.
NK Tong presented the cheques to the representatives of the three homes during BKP’s Business Associates Night on 17 February 2016. It is an annual occasion where BKP hosts Chinese Year New dinner to thank its business associates for their support.
In addition to the cash contribution, BKP donated 9 hampers to the homes. In accordance with BKP’s core values of Caring and Integrity, it has been a tradition for BKP team members to declare all hampers and gifts received from the company’s business associates to the management. The declared items will then be donated to charity homes.
“We are grateful to receive this contribution from BKP. It is very timely as visits and contribution to our home have dropped drastically this year. Chinese New Year has been the season when we received most of our fund for the year, however, this year’s donation has decreased by more than 60% compared to previous year due to the uncertain economic condition,” said Wendy Yap, the guardian of Rumah Caring.
To offer assistance and contributions to the three homes, kindly contact:
i. Beautiful Gate Foundation for the Disabled (03-7873 6579)
ii. Rumah Caring- Wendy Yap (012-238 0043)
iii. House of Joy- Lesley Mah (019-339 2847)